Diagnose and prioritise.
Evidence, ranked findings and an implementation plan for your team or mine. Best when the constraint or scope is not yet clear.
Ecommerce marketing consultant
Specialist consulting for the systems behind ecommerce growth.
I help ecommerce brands and agencies improve lifecycle email, organic search and CRM operations. Each engagement starts with evidence, includes hands-on implementation where appropriate and ends with work your team can verify and continue.
Independent consultant · Eleven years in marketing · US-hours overlap · White-label friendly
Pick a time
30 min · no pitch
Book a call
- Bring the account or the site.
- Get a direct view of what to fix first.
- If it is not a fit, I will say so on the call.
Consulting services
Choose the system creating the constraint.
These are separate specialist service lines with their own search intent, methods and deliverables. Start with the problem you can see; if the evidence points elsewhere, I will tell you before proposing work.
01Lifecycle email
Klaviyo expert and consulting
Account audits, customer journeys, flow strategy and implementation, campaigns, segmentation, deliverability and reporting for ecommerce brands.
Explore Klaviyo services →02Organic discoveryEcommerce SEO consulting
Technical diagnosis, indexation, catalogue architecture, collection and product optimization, internal links and commercial content strategy.
Explore ecommerce SEO services →03CRM operationsHubSpot consulting services
Portal audits, CRM implementation, onboarding, lifecycle stages, pipelines, automation, data governance, dashboards and training.
Explore HubSpot consulting →When to bring in a consultant
The tools are active, but the operating system is unreliable.
The right engagement transfers a defined decision or outcome, not an endless list of marketing activities.
- The team can see symptoms but cannot isolate the underlying constraint
- Platform reporting is positive but the commercial effect is unclear
- Important automation has grown without documentation or ownership
- A launch, migration or cleanup needs experienced oversight
- Internal teams need implementation capacity, not another strategy deck
- An agency needs discreet white-label specialist delivery
Ways to work together
Start with the amount of responsibility you need transferred.
The engagement model follows the problem and the evidence. No retainer is prescribed before the work is understood.
Implement a defined outcome.
A build, cleanup, migration or reporting project with responsibilities, QA, acceptance checks and handover agreed in advance.
Own the operating rhythm.
Management, testing and reporting after the foundation is dependable enough to improve deliberately.
Add specialist delivery capacity.
Direct, documented implementation under your agency relationship, without unnecessary contact with the end client.
How the work runs
A small, accountable path from evidence to outcome.
- 1
Bring the live system
Share the account, site or process, the commercial objective and what has already been attempted.
- 2
Find the constraint
Separate the highest-value problem from visible symptoms and low-priority noise.
- 3
Define and implement
Agree scope, ownership and acceptance checks before changing the system.
- 4
Verify and hand over
Test the result, document decisions and state what the available evidence does and does not prove.
Not sure which service fits?
Book a 30-minute consultationBring the account, the goal and the constraint.
I will tell you what I would inspect first, which service line fits and when another specialist would be the better choice.
Consulting FAQs
Questions clients ask before an engagement.
Clear expectations make the work faster and easier to judge.
What type of marketing consultant are you?
I specialise in three connected operating systems: Klaviyo lifecycle email, ecommerce SEO and HubSpot CRM operations. I diagnose and implement within those areas rather than selling a broad full-service marketing package.
Should we start with an audit or a project?
Start with an audit when the constraint or priority is unclear. A project is appropriate when the outcome and dependencies are already understood. If a focused diagnostic can establish the scope quickly, I will not inflate it into a larger discovery engagement.
Do you offer monthly retainers?
Yes, when the system needs an ongoing operating rhythm such as campaigns, testing, optimization and reporting. Foundational cleanup and defined builds are usually better scoped as projects first.
How are consulting fees determined?
Fees follow the complexity, evidence required, implementation responsibility, stakeholders and duration. After reviewing the current system and objective, I provide a written scope with deliverables, exclusions, ownership and price.
Will you work with our internal team or current agency?
Yes. I can own a defined workstream, collaborate with internal marketers and developers or provide white-label delivery under an agency relationship.
What access do you need?
The first conversation normally requires only the site or a guided view of the account. Once confidentiality and scope are agreed, access is limited to the platforms and permissions needed for the work. Credentials should be shared through proper user access, not by sending passwords.
Do you guarantee revenue, rankings or attribution results?
No responsible consultant can guarantee outcomes controlled by customers, algorithms, competitors and platform measurement. I define the intervention, assumptions, acceptance checks and reporting so the work can be evaluated honestly.
Can you work across Klaviyo, ecommerce SEO and HubSpot in one engagement?
Yes, when the systems share a clear commercial objective and dependencies. They remain separate workstreams with their own priorities and measures so one broad scope does not hide what is actually being delivered.